Tyson Foods通过AI驱动的对话助手提升客户搜索体验

在这篇文章中,我们探讨了泰森食品公司如何与AWS生成AI创新中心合作,以通过集成到其网站的直觉AI助理来彻底改变其客户互动。 AI助手是使用亚马逊基岩建造的

来源:亚马逊云科技 _机器学习
Tyson FoodService在泰森食品公司(Tyson Foods Inc.)的关键部门中运作,其广泛的蛋白质生产能力可以在多个领域提供各种各样的餐饮服务客户。 As one of the largest protein providers in the US, Tyson Foods produces approximately 20% of the nation’s beef, pork, and chicken, which forms the foundation of its foodservice offerings.Tyson Foodservice operates through a B2B model, selling products to distributors rather than directly to end consumers, while serving diverse foodservice operators, including restaurants, schools, healthcare facilities, and convenience stores.直到最近,泰森(Tyson)与超过100万个无人看管的运营商的直接互动有限,他们通过没有直接公司关系的分销商购买了产品。为了弥合这一差距,泰森(Tyson)在其网站上实施了一名生成的AI助手,使他们能够扩展销售工作,收集客户见解并建立直接的沟通渠道。 The company’s website now functions as a critical interface where operators can explore products, access menu trends, and discover tailored solutions for their specific foodservice segments, all enhanced by AI-driven personalization that better serves both established customers and previously unattended operators.In this post, we explore how Tyson Foods collaborated with the AWS Generative AI Innovation Center to revolutionize their customer interaction through an intuitive AI assistant integrated into their website. The AI assistant was built using Amazon Bedrock, a fully managed service that offers a choice of high-performing foundation models (FMs) from leading AI companies like AI21 Labs, Anthropic, Cohere, Meta, Mistral AI, Stability AI, and Amazon through a single API, along with a broad set of capabilities to build generative AI applications with security, privacy, and responsible AI.Solution overviewIn this section, we describe the解决方案的整体体系结构。