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As well as reinforcing our brand and our values, all our communications will be: • driven by our Business Plan objectives and the needs of our customers, members and stakeholders • clear, honest, open and friendly • tailored to the target audience • accessible, in line with our audiences' needs • appropriately branded and professional • responsive, in line with the expectations of our customers and partners • inclusive, reflecting the diversity in our communities • proactive, with comprehensive and考虑了针对更大的项目和挑战的沟通计划,以确保我们正在思考

通信策略2020 - 2025

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