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由国际摩纳哥大学（IUM）组织的Mark Challenge是一项享有盛誉的商业投球竞赛。它邀请了旨在产生积极影响的奢侈品和服务的创新业务计划。The competition aims to: a) Support and highlight the next generation of global entrepreneurs b) Encourage innovative ideas and business concepts in the luxury sector, utilizing creative channels to effectively reach HNWIs and UHNWIs worldwide c) Develop and promote essential skills among international students and alumni, such as collaborative working, critical and creative thinking, and project management d) Enhance Monaco's reputation as a hub for entrepreneurial具有积极的社会或环境影响的倡议。最初是IUM Master's学生的内部竞争，Mark Challenge自2014年以来就向具有奢侈品管理和企业家计划的国际商学院和大学开放。在过去的11年中，有209所来自41个国家的大学和商学院参加了比赛，其中942支团队组成了来自80多个不同国籍的2,641名学生和专业人士。
Mark Challenge 12th Edition
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