2.1 定义 ................................................................................................................................................36 不连续变化 ................................................................................................................................................36 接受度 ................................................................................................................................................................37 2.2 组织变革成功因素 .............................................................................................................................38 1.创造情感统一愿景 .............................................................................................................................40 2.使用符号、仪式和语言 .............................................................................................................................42 3.实现情感的自由流动 .............................................................................................................................44 4.提供与过去的过渡 .............................................................................................................................44 5.创造有趣的环境 .............................................................................................................................................45 6.变革基础设施................................................................................................................................................46 7.一线主管的作用 ................................................................................................................................47 8.项目管理.............................................................................................................................................48 9.培训.............................................................................................................................................................48 10.奖励制度.............................................................................................................................................49
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